Ford just killed the F-150 Lightning to chase the EREV dream
The timing isn't accidental. Ford tried a desperate price cut in October, but the strategy failed spectacularly.
Browsing Category
Ford
137 posts
Ford news and new model reveals: SUVs, trucks, and EVs. Get the latest on F-150, Mustang, Explorer, and Ford’s electric future.
V8 power meets electric dreams: is the S650E finally the Mustang Hybrid?
Sources suggest an S650 hybrid model, internally dubbed the S650E, is currently undergoing technological testing.
Jim Farley’s “fun” strategy: the Ford Escape is officially gone, and the Kuga is next
The Kuga is officially on death row. Its American twin, the Ford Escape, along with the upscale Lincoln Corsair, already ceased production.
Ford’s new dual view display patent kills driver distraction
Ford has filed a patent for a clever bit of tech called the "Dual View Display". The concept is simple yet slightly sci-fi.
Ford, the LG Energy Solution contract just went up in smoke
The contract Ford just nuked was signed as recently as October 2024. Talk about a short honeymoon.
Ford abandons large EVs after a massive sales crash
Ford is still teasing an "affordable" electric pickup for 2027, but the E-Transit is clearly not invited to that party.
Ford Mustang GTD owners are asked not to drive it for 30 days: here’s why
Ford advises Mustang GTD owners to wait 30 days before driving due to paint curing requirements on the carbon-fiber body.
Ford and SK on break up: the end of America’s biggest EV battery joint venture
As Ford CEO Jim Farley noted, the company had simply "over-planned" its electric vehicle capacity.
Ford cheers the end of the EV mandate: “We were forced to sell electric vehicles”
Ford CEO Jim Farley welcomed the changes, arguing that the former CAFE standards were "totally out of touch with the market reality".
Is the Ford GT a better investment than gold?
According to Classic.com, the average market price for a Ford GT hovers around $689,659. Not a bad return for a Ford.
Ford praises a Chinese automaker as the “Apple of the automotive industry”
Ford CEO compares Xiaomi to Apple after testing the SU7 EV, praising its deep tech integration and highlighting the growing challenge from Chinese automakers.
Ford works on a Bronco tailored for the European market
Ford is developing a new compact SUV for Europe, due in 2027, with a plug-in hybrid setup and production planned at the Valencia plant.
Ford’s attempt to buy back customer loyalty after the recall epidemic
The discount is targeted at situations where a customer's experience has been so bad they are considering giving up on Ford entirely.
The beautiful (and bizarre) Ford Cougar transformed into a Nissan GT-R
The original GT-R has a wheelbase roughly three inches longer than the Cougar, a significant disparity the builder did an impressive job of concealing.
The refreshed 2026 Ford Mondeo lives on in China, and it’s actually good
It's salt to the wound for US customers who lost the Fusion in 2020 and Europeans who said goodbye to their identical Mondeo in 2022.
The fire problem: Ford PHEVs face second recall as battery issue persists
Ford is instructing owners to limit their charging and rely heavily on the non-aggressive "Auto EV" mode.
Paul Walker’s near-pristine Ford GT is ready to make someone very rich
Currently up for auction in California, this particular Ford GT belonged to the late actor Paul Walker and his friend Roger Rodas.
2026 Ford Ranger gets major update with new V6 diesel and PHEV options
2026 Ford Ranger debuts with updated styling, new tech and a 240-hp V6 diesel, alongside the PHEV and EcoBoost V6 powertrains.
Only 6,000 miles: this Ford GT is the GT40 homage you can’t afford
This particular Ford GT, an American masterpiece, is one of the 766 finished in striking Mark IV Red for the model year.
Has John Wick’s legendary Ford Mustang really been sold to a secret millionaire?
Rumors claim John Wick’s 1969 Mustang was sold for over $500,000, but the facts suggest otherwise.
Ford responds to the slight aimed at its CEO and sends a clear message to Chinese competitors
Ford CEO Jim Farley warns that Chinese EV makers are years ahead, pushing Ford to rethink strategy in a global survival battle.
Get ready for a Ford “gravel supercar” or the much-rumored Mustang Raptor
The fact that Ford highlighted the debut of a "Ford Racing production car" strongly suggests a highly tuned variant of an existing model.
Bronco vs. Wrangler: the Ford off-roader is closing the gap
The US sales charts suggest that while Jeep remains ahead for now, the pendulum is swinging in Ford's favor.
Ford F-150 Lightning faces the same fate as Tesla Cybertruck: a flop for electric pickups
Ford’s F-150 Lightning faces weak sales and rising costs, with production possibly ending soon as EV pickup demand falls short.