Fiat stays on top in Brazil while Strada outpaces rivals
Fiat strengthens its leadership in Brazil with nearly 40,000 vehicles sold in February, led once again by the Strada pickup.
Model: Fiat Strada
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Fiat could turn the Panda into a pickup by 2028
Fiat could expand the Panda family with a compact pickup around 4.4 meters long: the model may inherit the role of the Strada and even reach Europe.
Fiat prepares Grande Panda pickup for Europe and South America, expected by 2028
Fiat prepares a compact Grande Panda-based pickup for Europe, expected around 2028 with hybrid and electric power and Smart Car platform.
Fiat reports January 2026 Brazil sales with detailed model data
Fiat opens 2026 with strong sales in Brazil as Strada leads market and SUVs and pickups support solid performance across segments.
Stellantis leads the automotive market in South America
Stellantis starts 2026 with strong sales in South America, leads market with 21.9% share and strong performance in Brazil and Argentina.
New Fiat Strada: a potential game changer for the brand
New Fiat Strada will become a global model, with a European debut planned and a design inspired by the Panda family.
Fiat marks 50 years in Brazil with special discounts across its lineup
Fiat celebrates 50 years in Brazil with special offers, deferred payments, and discounts across key models.
Fiat Strada was the best-selling vehicle in South America in 2025
Fiat Strada closes 2025 as South America’s best-selling vehicle, strengthening Fiat’s leadership with record volumes across the region.
Fiat leads Brazil for the fifth consecutive year, Strada tops the charts
Fiat secures its fifth consecutive year as Brazil’s market leader, with over 533,700 vehicles sold and a 20.9% market share.
Stellantis tops 1 million sales in South America and confirms market leadership
Stellantis closes 2025 as South America’s leading automaker, surpassing one million vehicles sold across the region.
Stellantis closes November once again as leader of the Brazilian automotive market
Stellantis tops the Brazilian market in 2025 with 29.4% share and over 671,000 vehicles sold, driven by strong Fiat, Jeep, and Ram results.
Fiat and Mopar unveil exciting new products at the 2025 São Paulo Motor Show
Mopar showcases bold custom versions of the Fiat Strada, Titano and Toro at the São Paulo Motor Show.
Fiat confirms its leadership in the Brazilian market for the fifth consecutive year
Fiat leads Brazil’s market again with over 435,000 sales in 2025, securing its fifth consecutive year as the country’s best-selling brand.
Fiat brings innovation and new models to the São Paulo auto show
Fiat returns to the São Paulo Auto Show with new Abarth models, creative exhibits, and a surprise concept car celebrating 50 years in Brazil.
Fiat maintains market leadership in Brazil as Strada achieves record sales in October
Fiat dominates Brazil again in October 2025, topping sales charts with over 50,000 units and confirming the Strada as the nation’s best-seller.
Fiat: here’s what the pickup designed to dominate global markets could look like
Fiat develops next-gen Strada pickup for 2027 debut with Grande Panda styling, challenging Ford Ranger and Toyota Hilux globally.
Fiat Strada breaks all-time production record in Betim
Fiat Strada breaks production record with 18,287 September units at Betim plant, remains Brazil's best-selling vehicle with 101,000+ sales in 2025.
Fiat leads Brazil’s market in September with Strada on top
Fiat leads Brazil with 47,249 September sales as Strada tops all vehicles with 13,878 units and becomes first model to exceed 100,000 sales in 2025.
Fiat Strada overtakes Volkswagen Polo as Brazil’s best-selling car in September 2025
Fiat Strada sold 12,056 units in September, overtaking VW Polo and reclaiming leadership in Brazil’s auto market with a strong year-to-date advantage.
Fiat launches subscription plan for Fastback, Strada and other models in Brazil
Fiat launches subscription plans in Brazil for six models, from Mobi to Toro, with 12–36 month terms, maintenance and 24/7 assistance included.
Fiat Strada celebrates 2.5 million units produced at the Stellantis Automotive Hub in Betim
Stellantis Automotive Center in Betim: Fiat Strada reaches historic milestone
New Fiat Panda pickup: why this model could become a hit
Fiat expands the Panda family with a global pickup debuting in 2027, aimed at rivals like Ford Ranger and Toyota Hilux with affordable pricing.
Fiat breaks sales record at Expointer 2025, driven by its pickup truck family
enchmark in the segment, Fiat increased sales in this category by 15 percent during the show
Fiat is the best-selling brand in Brazil in August and year-to-date
Fiat led Brazil’s auto market in August with 45,373 sales and 21.1% share, with Strada, Argo, and Mobi among the nation’s top 10 vehicles.