Magenta leather and desert vibes: Ford’s $13k Bronco Horizon experiment
Ford's new Bronco Desert Rising pack brings pink grilles, and magenta leather. Is factory-backed customization getting out of hand?
Model: Ford Bronco
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Ford Q2 U.S. sales decline despite strong growth for Bronco and Maverick Hybrid
Ford sold 549,200 vehicles in the U.S. in Q2 2026, down 10.3%, as F-150 constraints and lower rental sales weighed on volumes.
Ford recalls 770,000 vehicles for runaway gears and detaching body parts
Ford is facing a massive double-recall crisis affecting 770,000 trucks and SUVs. From F-150s rolling away due to transmission ghosts to Broncos dropping their fenders on the highway.
The “minimalist” Ford Bronco they kept secret from everyone
Ford goes completely retro with the Bronco Roadster Concept. This 300-hp manual off-roader asks if minimalist simplicity can save the market.
Jeep Wrangler 392 dominates as Ford appears to wave the white flag
Ford says it has no plans for Bronco Raptor R or Ranger Raptor R versions, despite Jeep’s V8-powered Wrangler 392.
NFL star Joe Burrow is unloading his custom Ford Bronco
NFL superstar Joe Burrow is auctioning his eye-catching, custom 2022 Ford Bronco at Barrett-Jackson for charity.
How a software patch left Bronco and Maverick drivers stranded
Ford faces a massive class-action lawsuit after a cheap software "fix" failed to cure melting 12V batteries in 456,000 vehicles.
Another Blue Oval recall: Ford Bronco hardtops are literally flying off
Ford’s latest recall turns 16,200 Bronco SUVs into accidental convertibles due to flying hardtop panels.
Ford Bronco could become a global SUV family with a European model
Ford could launch a compact plug-in hybrid Bronco in Europe as it shifts toward a more American SUV and off-road identity.
Misaligned from the start: Ford’s Bronco has a transmission problem
Ford issues a recall on Bronco models equipped with 10-speed automatic and 7-speed manual transmissions. Here's what owners need to know.
Ford wants to use lip reading when cabin noise defeats voice controls
Ford has patented a lip-reading system for vehicle commands, but cloud dependence and privacy concerns could limit its appeal.
Ford Bronco hybrid is coming: the end of pure gasoline days
Ford confirms a hybrid option for every vehicle in its lineup, including the Bronco. Here's what we know about powertrains.
Ford’s desperate “shell game” to save the 2026 Bronco
Ford’s Q1 2026 sales are down 9%, and the F-Series is barely holding off Chevy. Can a 2026.5 Bronco refresh distract buyers?
Ford and RTR built a mini-monster with a four-banger
Ford opted for the 2.3-liter EcoBoost inline-four over the V6, prioritizing a lighter front end for better agility in the dunes.
Ford posts its best year since 2019 as U.S. sales rise 6% in 2025
Ford ends 2025 with U.S. sales up 6%, record hybrid volumes, rising market share, and strong truck and SUV performance.
Ford works on a Bronco tailored for the European market
Ford is developing a new compact SUV for Europe, due in 2027, with a plug-in hybrid setup and production planned at the Valencia plant.
Bronco vs. Wrangler: the Ford off-roader is closing the gap
The US sales charts suggest that while Jeep remains ahead for now, the pendulum is swinging in Ford's favor.
Ford Bronco puts the TransAmerica Trail on Street View
Ford and Google have successfully mapped the TransAmerica Trail, the ultimate overlanding dream: a generous act of public service.
Bronco’s dual identity: this Ford Foal could be the CGI rival to the Suzuki Jimny
In the world of automotive CGI, some digital creators have reimagined the Bronco in unexpected ways. Here is the Ford Foal.
An off-road legend reborn, a Bronco with no doors and no compromises
In August 1965, the automotive world was introduced to what would soon become an off-road icon: the Ford…
Jeep Recon EV vs Ford Bronco: can electric beat gas?
After a playful Super Bowl ad, we compare the all-electric 600 HP Jeep Recon EV with the Ford Bronco line-up, from specs to market focus.
Ford Bronco pickup: how it could take on the Jeep Gladiator
Automotive digital artist Theottle has envisioned a bold new twist: a mid-size Ford Bronco pickup designed to take on the Jeep Gladiator.
Ford Bronco 60th Anniversary: a vintage-inspired tribute to a trailblazing icon
The 60th Anniversary Package Bronco adds heritage-inspired aesthetics without directly replicating the more retro Heritage Edition.
Massive discounts hit 2024 Ford Bronco lineup, even on the Raptor
Despite these hefty incentives, the Bronco remains a hot seller. Ford moved over 109,000 units in 2024, up 3.3% from the previous year.